The presence of 鈥淗ealthy China鈥 in mass media: A text mining

寮曠敤鏈枃锛濮滄旦鐒, 鍛ㄨ悕, 鏉ㄨ倴鍏.澶т紬濯掍綋瑙嗛噹涓嬬殑鈥滃仴搴蜂腑鍥解濃斺斿熀浜2016-2017骞撮儴鍒嗗獟浣撴姤閬撶殑鏂囨湰鍒嗘瀽[J].涓浗鍗敓鏀跨瓥鐮旂┒,2018,11(9):76-82  
 
澶т紬濯掍綋瑙嗛噹涓嬬殑鈥滃仴搴蜂腑鍥解濃斺斿熀浜2016-2017骞撮儴鍒嗗獟浣撴姤閬撶殑鏂囨湰鍒嗘瀽  
鎶曠鏃堕棿锛2018-03-30  淇鏃ユ湡锛2018-07-10  PDF鍏ㄦ枃娴忚  HTML鍏ㄦ枃娴忚  
濮滄旦鐒1, 鍛ㄨ悕2, 鏉ㄨ倴鍏2  
1. 杈藉畞绀句細绉戝闄㈢ぞ浼氬鎵 杈藉畞娌堥槼 110031;
2. 澶嶆棪澶у鍏叡鍗敓瀛﹂櫌 鍥藉鍗敓鍋ュ悍濮斿崼鐢熸妧鏈瘎浼伴噸鐐瑰疄楠屽 涓婃捣 200032  
鎽樿:鐩殑锛氬2016鈥2017骞撮儴鍒嗙患鍚堟у獟浣撳叧浜庡仴搴蜂腑鍥界殑鎶ラ亾鏂囨湰杩涜閲忓寲鍒嗘瀽锛屼粠涓涓柊鐨勮瑙掍簡瑙ｅ仴搴蜂腑鍥界殑鏀跨瓥瀵煎悜銆佸疄鏂借繘灞曞拰閲嶇偣棰嗗煙銆傛柟娉曪細閲囬泦閮ㄥ垎缁煎悎鎬у獟浣撲腑鍏充簬鍋ュ悍涓浗鐨勫叕寮鎶ラ亾锛岄氳繃璇嶉鍒嗘瀽銆佷富棰樻ā鍨嬭仛绫荤瓑鏂规硶锛屽垎鏋愬仴搴蜂腑鍥芥姤閬撶殑閲嶇偣棰嗗煙鍙婂垎甯冭寰嬨傜粨鏋滐細鍋ュ悍涓浗鐨勬姤閬撳憟鐜板鏍峰寲鐨勭壒鐐癸紝鍏舵姤閬撳湪鏃堕棿涓婄殑鍒嗗竷瑙勫緥涓庡浗瀹堕噸瑕佷簨浠讹紙濡"涓や細"銆佷腑鍏卞崄涔濆ぇ锛夌浉濂戝悎锛屽湪鍐呭涓婁笌鍥藉鏀跨瓥閲嶇偣鐩镐竴鑷达紝杈冧负鏄庣‘鐨勫弽鏄犲嚭鍋ュ悍涓浗瀹炴柦杩囩▼涓殑閲嶇偣棰嗗煙鍙婂叾鍏虫敞绋嬪害銆備富棰樻ā鍨嬪垎鏋愭樉绀猴紝鍋ュ悍涓浗鐨勬姤閬撲富瑕佸垎涓哄尰鐤楀崼鐢熴佸仴搴风敓娲汇佸仴搴蜂骇涓氱瓑绫诲埆锛屽浜庡仴搴蜂腑鍥界殑鏀跨瓥鑳藉褰㈡垚涓瀹氬懠搴斻傜粨璁猴細鍋ュ悍涓浗鐨勬斂绛栨鏋朵笌濯掍綋鎶ラ亾鐨勫憟鐜板舰寮忓叿鏈変竴鑷存э紝鎻愮ず鏂伴椈濯掍綋鎶ラ亾鍙兘鎴愪负鍏叡鏀跨瓥鍒嗘瀽鐨勬綔鍦ㄨ瘉鎹潵婧愶紝鍚屾椂涔熸樉绀哄嚭鏂囨湰鎸栨帢鏂规硶鍦ㄥ畬鎴愮浉鍏虫斂绛栧垎鏋愪换鍔′笂鐨勬綔鍔涖  
鍏抽敭璇:鍋ュ悍涓浗  濯掍綋鎶ラ亾  鏂囨湰鎸栨帢  涓婚妯″瀷  
鍩洪噾椤圭洰:澶嶆棪澶у鏂拌繘鑱屽伐绉戠爺鍚姩椤圭洰  
 
The presence of 鈥淗ealthy China鈥 in mass media: A text mining of news reports in 2016-2017  
JIANG Hao-ran1, ZHOU Ping2, YANG Xiao-guang2  
1. Institute of Sociology, Liaoning Academy of Social Science, Shenyang Liaoning 110031, China;
2. School of Public Health, Fudan University, Key Lab of Health Technology Assessment, National Health Planning Commission, Shanghai 200032, China  
Abstract:Objective:Analyze the selected news report on Healthy China in the media during 2016-2017, and try to understand the policy focus and progress from a new perspective. Methods:Collect 6999 pieces of news reports on Healthy China and analyze key areas and their distribution patterns through word frequency analysis and topic model clustering. Results:The news report of Healthy China presents highly diversified characteristics. The time distribution of report is in line with national important events (such as the "two sessions" and the 19th CPC National Congress), and it is consistent with the major framework of the national policy on the content. The topicmodel analysis shows that the reports could be divided into categories like health care, life style, health industry, which is also matching the policy focus. Conclusion:The policy framework of Healthy China is consistent with the presentation form of media reports, suggesting that news media may be a potential source of evidence for public policy analysis, and it also shows the potential of text mining methods in accomplishing related policy analysis tasks.  
Key words:Healthy China  News reports  Text mining  Topic models  
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